[pic] (1.1) HISTORY OF COMPANY A long time ago, in 1928 AD when the British ruled over India, a dispirited factory was set up in the suburbs of Mumbai city at Villai, to assembly sweets and toffees. This company was known as Villai Parle. Villai parle was established by Mr. Naratam Chauhan and his father. During this time, the mart was dominated by famous, international notices that were imported freely. notwithstanding the betting odds and unequal competition, the company c each(prenominal)ed as Parle Products, survived and succeeded, by adhering to high type and improving from time to time. A ten afterward, in 1938, Parle Products began manufacturing biscuits, in addition to sweets and toffees. Having already established a reputation for quality, the Parle brands fix grew in strength with the diversification. Parle Glucose and Parle Monaco were the first brand of biscuits to be introduced, which later went on to become leading diagnose for great gustatory s ensation and quality. In the year 2001, on that catamenia was a dangerous quake in Gujarat, whose main point of center was Kachchh Bhuj. Due to a great destruction and its loss, regimen had made the five geezerhood tax-free policy so that this area could develop again. By this policy, many big industries require started their units in this area, in which ane was Parle. It is situated at small town Ler behind Shekhpir, Kukma in Bhuj. In this plant the biscuit of Parle G and Monaco are being produced. The labor of Bhuj unit satisfies the wants of whole Gujarat. (1.2) PARLES STRUGGLE ;- Biscuits were very oft a luxury viands in India, when Parle began production in 1939. Apart from Glucose and Monaco biscuits, Parle did offer a wide variety of brands. However, during the back up World War, all domestic biscuit production was deviate to assist the Indian soldiers in India and the Far East. Apart from this, the famine of wheat in those days, made Parle decide to concentrate on t! he more democratic brands, so that people could...If you want to render a teeming essay, order it on our website: OrderCustomPaper.com
If you want to get a full essay, visit our page: write my paper
No comments:
Post a Comment